Sunday, September 24, 2006

Penultimate DVD Blog!

The latest purchase by a fellow cinefile...my Dad!
Are any of you aware of the latest James Bond Special Edition Package
It is a 007 silver hard-case specially designed to neatly fit 20 James Bond DVDs all complete with the passcode security dials.
Only 6000 produced world-wide it even contains the "Limited Edition Certificate" with your number printed on it...
(in my Dad's case...#5865 of 6000) Of course it costs a heck of a lot...a couple of hundred dollars...
Now in a cinefile's point of view this was a great investment that had to be made.
Exactly what the marketers were targeting and playing on...
because although there was the option of purchasing the same package that sold the 20 DVD's in just a normal cardboard box..
but of course how could the consumer resist paying a hundred more for that which included this nifty case.
The same goes for the motive behind producing a limited amount...
as I saw this fellow cinefile feeling special that he now owned one of the 6000 existant worldwide.
As mentioned in the lecture this kind of DVD collection...especially in regards to this one...
which is a collection of 20 years of films truly adds value to theatrical products thus strongly illustrating the key to DVD culture.

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